Hourly Billing Vs. Subscription Billing

Hourly Billing Vs. Subscription Billing

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In this video we use Clio’s 2019 Legal Trends report to compare how hourly billing stacks up against subscription billing. What’s great about Clio’s Legal Trends report is that contains a very large data set from active firms. Because of the reliability of the data, we are able to draw some firm conclusions about how this model is performing. Here is a quick hint at what you’ll find in the video; for small firms it is a very inefficient monetization model (we explain why). We then compare the billable hour inefficiencies to a subscription billing based model and the difference will impress you I am sure.

Why watch this video? Well, the author Allen Rodriguez (also our Founder/CEO) has been creating subscription legal services for law firms and other organizations like LegalZoom for about a decade. In fact here are some quick facts to demonstrate his experience in this area:

  1. Original team who put together LegalZoom’s subscription legal plan in 2010
  2. Worked with LegalShield to help gain coverage for a Spanish Language legal plan
  3. Sits on the Board of the Group Legal Services Association (GLSA); an organization for legal subscription plans
  4. Allen Rodriguez has taught this content at several law schools, accelerator and numerous legal organizations.

Watch the video, you won’t be disappointed. If the video inspires questions, just ask, we are here to help. If you want a good history and relevance of subscription legal plans for law firms be sure to read our post on the subject. Enjoy.

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About the author

Allen Rodriguez Allen Rodriguez is a legal product development strategist who has been serving the legal industry for over 21 years. Over the course of his career, Allen has built a reputation for creating innovative legal services products as well as developing highly effective law firm business and marketing strategies. Allen is a valued speaker on the topics of law marketing, legal services product development, and future of law issues.

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