Top 7 Reasons to Attend Clio Cloud Conference 2022

Top 7 Reasons to Attend Clio Cloud Conference 2022

The 2022 Clio Cloud Conference (aka ClioCon) is almost here. On October 10 and 11, 2022, the most anticipated legal conference of the year will rock Nashville, Tennessee. The event will be hosted at the Gaylord Opryland Resort and Convention Center at 2800 Opryland Drive, Nashville, Tennessee 37124. 

Thousands of legal professionals from around the world will be attending – and that in part is why you do not want to be the one legal professional sitting at home. But being a part of something that has proven year after year to have a positive impact on the legal industry is just one reason to attend. Other reasons are many. In fact, below, we provide the top seven reasons you should attend the Clio Cloud Conference this October.

1. Promote Your Law Practice

The first and foremost reason attorneys –– whether you have a solo practice or are a mid-sized law firm –– should attend the Clio Cloud Conference in Nashville is simple: to network and promote your law practice or law firm. The same is true for legal tech companies. Attending legal conferences, especially those as large, accessible, and engaging as the Clio Cloud Conference, is the single most effective way to promote your law practice or legal tech company. 

You may be a contributor or speaker. You may have your own exhibit space (ONE400 will be exhibiting there again this year). You may simply be there to listen to keynote speakers, partake in the workshops, and browse exhibit booths. In any of these scenarios, you have opportunities to promote your law firm or your legal tech product. You will network with and listen to legal professionals from around the United States, Canada, and beyond. You will share with others information about your own practice, and if your legal services and practice areas vary from others whom you meet, you may be able to establish future client referrals. And if you are a legal tech company, you have a world of potential new clients that will be in attendance there.

Promoting your law practice or legal tech company is enough reason to attend the Clio Conference 2022, but, like we said, more benefits exist. 

2. Know What’s Trending in the Legal Universe before Others

Clio is known for its Legal Trends Report. This Report is anticipated yearly by law firms and legal tech companies. It identifies the trends you need to know to ensure your law firm is on the right path to success. The report highlights critical information, like:

  • How consumers find law firms
  • How and why consumers hire law firms
  • How consumers prefer to pay legal bills
  • Why some law firms are more successful than others
  • What technology is used to best grow law practices
  • What successful law firms are doing differently than less productive ones
  • And more!

This information is obtained through intensive research, surveys, and analysis. It is all part of Clio’s mission to help law firms and legal tech companies scale their businesses.

When you attend the Clio Conference in Nashville this year, you get exclusive access to the 2022 Legal Trends Report. That means you get a headstart on identifying the most important legal trends of the year and implementing them into a solid marketing plan, setting your business up for growth and overall success before your competitors get to even view the report.

3. Obtain CLE or CPD Credits

If you are a lawyer, you know you have Continuing Legal Education (CLE) or Continuing Professional Development (CPD) requirements to fulfill each year whether you work in the United States, in the United Kingdom, or most elsewhere. Clio Conference 2022 makes it easy for you to work towards satisfying this obligation for 2022 – keeping in mind the end of the year is already upon us.

Clio has partnered with the American Bar Association (ABA) to make certain workshops eligible for CLE and CPD credits for lawyers licensed in either the United States or Canada. Presentations eligible for CLE or CPD credits will be identified in the conference agenda. 

Keep in mind, however, that credits are subject to approval from your bar association or law society in the United States and Canada, respectively.

4. Learn New Skills

If you are an attorney, then you have skills. You graduated from law school where you learned how to read, decipher, analyze, and argue the law. Those skills are impressive. What law school didn’t teach you, however, is this: how to run and grow an effective, successful law practice business. Fortunately, ClioCon has you covered. 

You can attend any number of sessions, all designed to build your skills on topics like:

  • Operations
  • Marketing and branding
  • Billing and accounts
  • Legal tech
  • Legal trends
  • Law firm culture
  • Law firm mission 
  • Law firm competitive edge
  • Firm workflows
  • Client-focused processes
  • Law firm work/life balance
  • Wellness 
  • And more!

Today, you cannot succeed in the legal industry by knowing the law alone. You must know and do much more to get to the top and stay on top. These additional skills are meant to complement your legal skills in an effort to operate a successful law practice.

5. Hear from the Legal Experts

You will hear from many legal experts: those who practice the law and those who create ways for you to practice and run your law firm better. From keynote speakers to panelists, the list is long, diverse, and impressive. They will speak from experience and are innovators and forward-thinking. 

Our very own Allen Rodriguez, CEO & Founder of One400, is a speaker and panelist on the topic of “Inclusion in Law Firm Services.” The panel will explore how to identify blind spots in the way your law firm practices and delivers legal services. By identifying your blind spots, you can improve client experiences, develop new ways to reach out to a new demographic, and subsequently increase profits. 

6. It’s a Game-Changer

Is your law firm just making it? Do you need a new perspective, new ideas, or new methods to inspire and generate profits for your law firm? If so, ClioCon is a game-changer in all these objectives. Whether you are a solo firm, small firm, or mid-sized firm, the Clio Conference has something for you that you can use to improve, develop, and grow your law firm. 

If you are a solo firm, you can discover how to compete more effectively. ClioCon knows you wear many hats, from office manager to accountant to marketing director to lawyer. How do you shuffle all these roles and still succeed? It may not be easy but it is doable, and at the Clio Conference, you can attend sessions that present real solutions, like:

  • Lessons Learned from Starting a Law Firm, October 10 at 10:15AM CST
  • Law Firm Marketing 101, October 10 at 2:30PM CST
  • Finding Balance: How to Make the Most of Your Time, October 11 at 1:15PM CST

If you are representing a small law firm, you can discover how to shape the law firm culture toward success. You have staff and a legal team, now make sure everyone is effectively being used to optimize your law firm’s capabilities and acquire the right type of clients. Get guidance and ideas by attending sessions like:

  • How to create a Client-Centered Law Firm with Insights from the 2022 Legal Trends Report, October 10 at 10:15 CST
  • Panel Discussion: How to Navigate Changes within Your Firm, October 10 at 11:00AM CST
  • How to Get Paid for Your Legal Services –– without the Chase, October 10 at 2:30PM CST

If you are a mid-sized law firm, ClioCon is where you can find the dynamite that will propel you toward the stars.  Operations in larger law firms are more complex, so you need to make sure your processes are aligned with goals. You can only continue to grow your firm with the right clients, so making sure you identify ways to better assist and reach out is critical. Mid-sized law firms also need the right team to continue to scale and develop their legal services. At ClioCon this October 2022, there’s a session on these (and other) topics that will help you continue to develop and grow your law firm. Some sessions you may want to check out include:

  • Panel Discussion: Ways to Impact Law Firm Operations, October 10 at 1:15PM CST
  • Panel Discussion: Inclusion in Law Firm Services, October 10 at 2:30PM CST
  • Hire for Success: Best Practices for Growing Your Team, October 11 at 1:15PM CST

One caveat: To change the game (to your law firm’s benefit) requires action on your part. ClioCon offers ways to improve your performance, but you are the one with the control. It’s what you do with what you learn that matters.

7. It’s In-Person!

For the last few years, the Covid pandemic forced us all into virtual reality. And, we have all learned quite a bit from the experience. In fact, ClioCon upped its own game during that time and hosted smart, engaging online legal conferences for two years in a row. But now, it’s back in-person, and it promises to be bigger and better than ever. 

So, all of the above reasons to attend Clio Conference 2022 are exponentially amplified by the physical, in-person aspect of the Clio Cloud Conference this year. 

But there’s one more advantage to the in-person part of the Clio Cloud Conference: networking. Of course, networking happened online, but there is nothing like doing it in-person, where you can speak face-to-face with someone, exchange business cards while exchanging ideas after an inspiring session, or simply converse about the practice of law while drinking a cup of coffee in the morning. In-person networking never loses its spark and is always an essential element of a smart law firm business plan focused on personal and professional success.

The Final Thought

For two jam-packed days, you get a lot. You get to be inspired by keynote speakers. You get to learn the legal trends of 2022 before any other law firms or lawyers do. You get real solutions for real law firm problems. You get to share ideas, ask questions, explore new legal tech products, develop new professional relationships, build referral systems, and network, network, network. Plus, you get to have fun doing it.

Alongside all the good stuff you learn about operating your law firm, building caseload, and scaling your firm, you get entertainment. On Monday night, Clio After Dark is when the party starts –– you can opt to experience Nashville’s country roots and explore the Grand Ole Opry House with new friends and colleagues. On Tuesday, the party hits Nashville Underground, a 40,000 square-foot live music venue with a restaurant, a bar, and a rooftop view to cap off an exciting two days. 

ONE400 executives and key team members will be there, and we want to get to know you and network. Stop by our exhibit booth and meet us. Let’s see how ONE400 can also contribute to your success and the growth of your law firm or legal tech company. We look forward to seeing you in Nashville!

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About the author

Allen Rodriguez Allen Rodriguez is a legal product development strategist who has been serving the legal industry for over 21 years. Over the course of his career, Allen has built a reputation for creating innovative legal services products as well as developing highly effective law firm business and marketing strategies. Allen is a valued speaker on the topics of law marketing, legal services product development, and future of law issues.

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